In today’s fast-paced eCommerce environment, delivering an exceptional post-purchase experience is critical to building customer loyalty. One way to achieve this is by providing transparent and efficient order tracking. A Shopify track order app can help merchants streamline this process, offering customers real-time updates and a seamless tracking experience.
Why Use a Shopify Track Order App?
Order tracking is no longer a luxury—it’s an expectation. Here’s why a tracking solution is essential for your Shopify store:
- Enhanced Customer Experience
Customers want to know when their orders will arrive. With a dedicated tracking app, they can access real-time updates and reduce the anxiety of waiting. An incredible customer experience goes a long way. - Brand Loyalty and Trust
Transparency builds trust. Providing detailed shipment updates shows customers that you care about their experience even after they’ve made a purchase. And, sharing updates even when issues occur (like a delayed shipment or problem orders), will further garner customer trust. - Reduced Customer Inquiries
"Where is my order?" (WISMO) inquiries can flood your support team, consuming time and resources. A track order app empowers customers to find answers themselves and can alleviate your support team being bogged down by these requests. - Opportunities for Engagement and Revenue
A few tracking apps, like Malomo, allow you to brand your tracking pages, turning them into opportunities for post-purchase upselling, cross-selling, or sharing promotions.
Top Shopify Track Order Apps
Here are some of the most popular Shopify order tracking apps to consider:
- Malomo
Malomo is more than just a tracking app; it’s a post-purchase marketing tool. It allows you to create branded tracking pages that showcase your brand identity and drive extra revenue while keeping customers updated. Integrations with SMS and email ensure timely notifications. The app also offers ways to troubleshoot when problem orders arise so you can notify your customers in a timely matter before they discover it for themselves (and are even more upset). Malomo also provides analytics to help you optimize the post-purchase experience, making it a favorite among brands looking to strengthen customer loyalty, increase revenue, and decrease WISMO tickets. They offer a free trial, making it accessible for any Shopify merchant. - AfterShip Shopify
AfterShip offers order tracking as part of their solution, although they are not solely focused on order tracking, thus making it a more robust offering. - Narvar
Narvar offers tracking updates to help merchants improve their shipping strategy, but their pricing typically is more suitable for big brands. - Tracktor
This solution offers real-time order tracking and a customizable interface to match your store’s branding. It integrates with carriers, ensuring seamless updates. - Order Tracking by Omega
A user-friendly app that provides detailed tracking data. It supports over 200 carriers and is ideal for stores looking for a straightforward solution. - Parcel Panel Order Tracking
Known for its simplicity and efficiency, Parcel Panel offers branded tracking pages, multilingual support, and accurate delivery estimates.
Free Order Tracking Options for Shopify
For budget-conscious merchants, there are several free order tracking apps in Shopify or apps with free trials that still deliver excellent functionality:
- Malomo's Free Trial: With Malomo's free trial option, you gain access to the full suite of offerings to make your order tracking fit your brand. You'll also gain access to their 2000+ supported carrier network.
- AfterShip’s Free Plan: While AfterShip has premium features, its free plan is an option for smaller stores.
- Track123 Shopify: Many of its core features are free, making it a great option for startups.
When looking for the best free order tracking app Shopify, focus on features like carrier support, integrations, customization, and ease of use.
How Shopify Shop App Tracking Fits In
The Shopify Shop app tracking feature is another great tool for improving customer satisfaction. By integrating your store with the Shop app, you provide customers with automatic updates and tracking capabilities directly through their mobile devices. The main difference with the Shop app is your customers will have to download the Shop app onto their device, which adds friction to the customer experience.
How to Choose the Right Shopify Track Order App
When selecting a tracking app, consider the following factors:
- Customization Options: Can you tailor the tracking page to reflect your branding?
- Carrier Network: Ensure the app supports the carriers you use.
- Integrations: Does the solution integrate with the other apps in your tech stack to create a seamless (and smart) post-purchase experience?
- Ease of Use: Both you and your customers should find the app intuitive.
- Additional Features: Look for apps with added value, such as marketing tools or analytics.
A Shopify track order app is a must-have for merchants who want to elevate the post-purchase experience. By providing clear, real-time tracking updates, you’ll reduce customer inquiries, enhance satisfaction, and build lasting trust. Explore apps like Malomo, AfterShip Shopify, Track123 Shopify, and others to find the perfect fit for your business needs.
For those looking for cost-effective solutions, consider a free order tracking app Shopify merchants rely on, such as Malomo, AfterShip or Track123. These tools not only improve customer satisfaction but also free up your support team to focus on more complex tasks.
Ready to level up your Shopify store? Start by integrating one of the best tracking apps for Shopify today and see the difference it makes! Or, get a free design mockup to see what your fully branded order tracking page could look like:
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