Why Use Shopify Integrations?
Shopify is a dynamic ecommerce platform that offers several integrations to level up your online store. The integrations allow you to improve user experience and boost sales by making it easier to design, market, support and automate communications and reporting.
What are Shopify Integrations?
Shopify integrations are apps and software that can sync with Shopify to extend helpful capabilities. Although the Shopify store provides helpful native features, third-party integrations can still improve your marketing and sales engines' efficiency.
Top Integrations by Category
Here are some of the top Shopify integrations that can help you grow your business, boost sales, and build your customer base.
Store design
Swatchy is a neat little app that allows you to design your store's color palette easily. You can customize colors on product and collection pages to enhance your overall customer experience. It's easy to install and remove — no coding required.
Sales and conversion
Increasing conversion rates and moving leads through your sales funnel can sometimes feel like a mysterious process, but these apps make it easy to cross-sell and upsell.
Smile
Smile is a free app that helps with cross-selling and up-selling. It is easy to configure and integrates with the Shopify checkout process. Smile is powered by AI and shows product suggestions based on a customer's purchase history.
Malomo
Malomo lets you build beautiful custom shipment tracking experiences that integrate with your Shopify communications. But the elegant feature of Malomo is its ability to offer product suggestions to upsell and cross-sell when customers check their package shipment tracking. It's an unobtrusive way to harness the incredible open rates shipmen tracking emails enjoy.
Marketing
The following integrations will help you market your Shopify store, so you can grow your sales funnel and increase your new customers.
MailChimp
When it comes to email marketing, almost everyone is familiar with MailChimp. MailChimp helps you build a subscriber base through email marketing automation. There are hundreds of attractive templates to choose from that make designing email easy, and MailChimp can improve conversion rates by sending abandoned cart emails. With MailChimp, building your sales channels with a regular customer newsletter is easy.
Springbot
Springbot easily integrates with your Shopify account and shows all your marketing tools in a single dashboard, making it easy to align your email marketing, social media, and targeted ads around your target demographic's buying data.
Orders and shipping
Shipping and fulfillment is a critical component of your customer experience, and it's important to get right so your customers return.
Shipping Easy
Shipping Easy is a complete order management system that provides the lowest shipping rates and faster delivery. Shipping easy currently works with only three carriers (USPS, FedEx, and DHL).
Easy Ship
If you are fulfilling many international orders, Easyship lets you deliver with more than 100 carriers around the world. It also offers a free plan if your order volume is below 100 a month. Although the rates are slightly higher, they're worth it to streamline the hassle of international shipping.
Shippo
The Shippo dashboard lets you track cancellation, package tracking, insurance options, returns, and shipping label printing in a single dashboard. It works with all the major carriers globally. The two flexible pricing options are volume-based and pay-as-you-go.
Reporting
Reporting is an often overlooked aspect, but simple-to-understand, accurate reporting will help you figure out what aspects of your business are functioning well and which ones need improvement.
Better Reports
This app provides reporting of almost every best-practice metric you should be tracking. Reports are easily customizable and can be exported to Google spreadsheets. With 60+ built-in reports that cover your sales, inventory, traffic, customers, and a 14 day free trial period, this is a must-try app for reporting.
Customer support
Happy customers are repeat customers! Invariably, there will always be problems that need addressing, so it's important to track and respond to your customer support tickets systematically. The following apps are our picks for support.
ZenDesk
ZenDesk is an omnichannel customer service and engagement app that lets you integrate all the customer support communication channels in your Shopify account. It can also integrate with Facebook, Twitter, and Salesforce, among several other applications.
Gorgias
Gorgias is another customer support and live-chat app which integrates with popular apps like Messenger, Smile, and Shippo. With features like automated offline responses, it helps eliminate ticket backlog and reduces response times.
Inventory management
Inventory management software is critical to help you track your stock across all of our fulfillment centers. With returns making up such a high percentage of online purchases these days, inventory management software is necessary once your business is operating at a certain sale threshold.
StockSync
StockSync lets you automate inventory and supply management. It helps you manage your products both in your online store and across physical brick-and-mortar locations.
Finding products
Product suggestion is an important way to increase sales while your customers browse. Using these apps can bolster your average sale prices, just through the power of advertising.
Oberlo
Oberlo is an official Shopify app that provides you data on millions of products you can sell through dropshipping. Oberlo helps you suggest relevant products to customers based on their previous purchase history.
Printify
Printify lets you design T-shirts, posters, hoodies, and mugs to sell on your Shopify store. It is free to use and works on a pay-per-order basis for smaller order volumes, but you can also upgrade to a $29 per month plan if you operate at a higher volume.
Productivity
Shopify management can be all-consuming. Other apps can help you better understand where you spend your time, so you can focus your efforts where they really matter.
Rescue Time
Rescue Time helps you keep track of the time you spend on each activity as you optimize your Shopify store. By monitoring where you spend your time, you can strategize how to delegate resources and your own time to tasks that make an actionable impact.
Finances
As everyone knows, understanding how your money flows in and out is business 101. These apps make it easier to track your cash flow.
Quickbooks Online
Quickbooks Online is the most widely know accounting software that provides a lot of customization, flexibility, and accuracy for your financial reporting. With a high-quality interface and multiple reporting dashboards, it makes accounting easy. It also integrates into Shopify stores through a third party.
Accountify
Accountify lets you track your profit in real-time. Profit is calculated automatically and presented in user-friendly reports. It also calculates VAT and any other taxes for every product in your Shopify store.
Places to sell
Social media marketplaces are some of the most effective places to sell your Shopify products.
With 335 million Pinterest users, you can easily show your Shopify products on Pinterest in organized pinboards that also click-through to purchase platforms. Pinterest also provides $100 credit for sponsored marketing on the platform for Shopify products, so it's easy to get set up and integrate with your Shopify. Pinterest is a great place to attract new Shopify customers and visitors to your store.
Facebook & Instagram Autopost by Post Studio
This app lets you post automatically on Facebook and Instagram whenever you add a new product to your Shopify store. It's a huge time saver and automates your social media marketing.
Trust and security
Security and store reputation are some of the most important aspects of marketing. With online scams on the rise, most consumers are wary of stores that don't demonstrate credibility.
Shop Protector
Shop Protector protects your store from bot attacks, spam, and fake account creations. It comes with a 14 days free trial period, and after that, it's only $5 per month — a small price to pay for spam protection.
Trust Hero
Trust Hero provides trust and confidence to your customers through trust badges from previous customers. It is easy and free to install. It also uses AI to show buying recommendations and similar products to improve customer engagement.
Cozy Anti-Theft
It is imperative to protect your intellectual property, images, and text on your ecommerce store. Cozy Anti-Theft does all that by disabling the right click on your Shopify stores. It is free to install with a very high user rating of 4.9 on the Shopify App Store.
Frequently Asked Questions
When it comes to Shopify integrations, questions about APIs are common. Here are the answers to the most common API questions.
Is Shopify an API?
Shopify is a platform that provides an API tool called Shopify API, which allows you to integrate your Shopify store with other systems.
What is an API, and how is it used?
An API is an Application Programming Interface that acts as a channel through which one data source can send information to an external system and receive the external system's response (bi-directional).
Where is my Shopify API?
To find your Shopify API, go to your Shopify Admin > create a new app > set it up > then go to the API section. In the API section, you will be able to select the elements you want API enablement.
Conclusion
Shopify is a platform that enables everyone to sell online easily without any design or coding skills. All you need is a passion for ecommerce and hustle for entrepreneurship. This platform's beauty and success lie in its API that enables everyone to create and integrate apps into the Shopify platform ecosystem. There's truly an integration to address almost any ecommerce concern.
