Malomo Expands into Returns with a First-to-Market Order Tracking Integration with Loop

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Yaw Aning

Founder & CEO

Category leaders pair up to improve retention rates for Shopify merchants by combining branded order tracking with an intuitive returns and exchanges experience

INDIANAPOLIS, IN–February 14, 2023 - Malomo, the leader in post-purchase order tracking, has launched a first-of-its-kind integration with market leader Loop, to enable Shopify merchants like Andie Swim and SuitShop to control the entire customer experience for tracking orders, returns and exchanges. By combining the order tracking, returns, and exchange experience into one cohesive customer journey, brands are able to improve retention rates and customer lifetime value while decreasing support tickets.

Until now, Shopify brands have had very little choice in order tracking solutions that extend the customer experience into returns and exchanges. This is the first solution that combines best-of-breed tools so brands can tap into deep category capabilities and exceptional ROI rates. Merchants using Loop + Malomo typically see a 27% higher retention rate when compared to using industry alternatives


With this joint solution, consumers can initiate and track their exchanges and returns from one order tracking page while receiving timely, branded notifications along the way, which reduces support tickets. Brands can personalize and segment the order tracking experience with recommended products and incentivize exchanges to retain revenue.


"Having the returns and exchange process integrated with our Malomo order tracking page has been a game-changer for SuitShop’s post-purchase experience. This integration has given us the opportunity to decrease customer service tickets and increase customer satisfaction."

Katy Eriks, Director of Customer Experience

"We've made it our mission to help brands retain their customers by giving them control over every aspect of their post-purchase experience, and while we offer dozens of integrations to help make that possible, our new integration with Loop is unique," said Yaw Aning, CEO of Malomo. "The addition of a returns and exchanges capability extends our solution to the very last mile of order tracking. Now, every step of the customer journey from order placed, through delivery, and now to resolution can feel magical for consumers while being wildly profitable for merchants."

“We’re committed to helping merchants provide their ideal post-purchase experience,” says Tasha Reasor, SVP of Marketing at Loop. “By teaming up with a highly customizable tracking solution like Malomo, we can provide a seamless experience during the returns process, turning a refund into a loyal, repeat shopper.”

To learn more about Malomo’s integration with Loop, watch our webinar or read more.

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